V103 celebrates 20th anniversary
Back in 1988, a black radio station targeting adult demos was practically unheard of – but it took a radio consultant named Barry Mayo to change all that. He took an under-performing WBMX-FM – a station languishing behind its arch-rival WGCI-FM – and flipped it to Urban Adult Contemporary WVAZ-FM, or V103 -and turned it into a adult demo powerhouse. […]