Super Bowl Ratings: Numbers up for exciting game

Different matchup sends viewership up A more competitive game and two new teams whose quarterbacks are fresh faces helped drive ratings growth for Super Bowl LIV, played at Miami Gardens’ Hard Rock Stadium and broadcast on Fox. The Kansas City Chiefs’ 31-20 victory over the San Francisco 49ers drew 99.91 million viewers, up from the 98.2 million viewers earned from […]

2020 Super Bowl Commercial Review: Deja Vu

Bill Murray’s Groundhog Day spot is the best of the best ; Halftime Show featuring Jennifer Lopez and Shakira a smash hit Even though several cultural critics thought otherwise, this year’s batch of Super Bowl Commercials were actually better than last year’s. Yes, really. The fourteenth edition of T Dog Media’s Super Bowl Commercial Review features a lot of dancing, […]

Super Bowl ratings: Super Dud

Viewers tune out Patriots-Rams; lowest ratings in over a decade Thanks to numerous punts and less-than-inspiring play, Super Bowl LIII turned into a Super Dud. In the lowest-scoring game in Super Bowl history – sixteen points in total, the New England Patriots and Los Angeles Rams settled for a 3-3 tie at halftime in a game featuring numerous punts and […]

Super Bowl LII ratings couldn’t match last year’s

But 103.4 million viewers isn’t bad Super Bowl LII gave us what we wanted in a football game – a close contest throughout, an exciting finish, and best of all, the Philadelphia Eagles beating the favored New England Patriots for their first Super Bowl title and their first overall championship since 1960. But despite all the theatrics, it wasn’t enough […]

Super Bowl LI: Historic, but not in the ratings department

New England Patriots come from behind and beat the Atlanta Falcons History was made in Super Bowl LI – but not in the ratings. Tom Brady led the New England Patriots from behind to beat the Atlanta Falcons 31-28 in the first overtime game in Super Bowl history. Airing on Fox, Super Bowl LI was epic in many ways: not only […]

Super Bowl 50 falls short of viewership record

But 111.9 million viewers is pretty darn good The Golden Anniversary of the Super Bowl from Levi’s Stadium in Santa Clara, Calif. drew incredible numbers – though the game had a lot to be desired. According to Nielsen, the Super Bowl matchup between the Denver Broncos and the Carolina Panthers drew a final tally of 111.9 viewers – not a […]

The Upfronts Post-Game Show

What we learned: – The sitcom is almost dead – Too much drama – Greg Berlanti is now the most powerful person on TV Now that the parties have been held, the red carpet has been rolled up, and the song and dance routines have been performed, it’s time to get to serious business: sell suckers… er… I mean advertisers on […]

Super Bowl XLIX: One for the record books

The last-minute nail biter between the Seattle Seahawks and New England Patriots becomes the most-watched program of all time and the tenth-highest rated Chicago pulls in higher number for Super Bowl XLIX than the Bears’ Super Bowl XLII appearance Super Bowl XLIX between Seattle and New England set several ratings records as Americans plopped down in front of their couches […]

Ed Sherman’s Skittles “boycott” devalues the word

Sports media “boycott” of Skittles because of press snub actually undermines real causes  (Editor’s Note: This post has been slightly edited from the original version on T Dog Media’s Google Plus and Facebook pages. – T.H.)  Aside from a writer at a rival media site, yours truly has shied away from bashing media writers for the last few years (something I […]

T Dog’s Think Tank: “Heroes” returns. Oh God, why?

Just when you think the idiots who run broadcast network television couldn’t get any stupider, here comes this piece of news: NBC aired a promo Saturday night – yes, Saturday night during the Winter Olympics for the debut next year of a hot new series… Heroes. What the what? And here’s the kicker: the person helming this revival of Heroes: […]

Super Bowl ratings: One for the record books

Tribune Broadcasting came out as biggest winner of all – four of its stations placed in the top ten most-watched markets  If you thought the audience would dwindle due to the Seattle Seahawks’ blowout of the Denver Broncos in last Sunday’s Super Bowl, think again. To the surprise of many (and to the astonishment of others), Super Bowl XLVIII on […]

Fox threatens to move its programming to cable

Is this legitimate? Or nothing more than an empty threat? Who’d thought something as small as a dime-sized antenna would cause this much trouble? The industry was a buzz about on Monday at the annual National Association of Broadcasters gathering in Las Vegas after comments made by News Corp. president and COO Chase Carey in the opening session, threatening to remove Fox […]