T Dog’s Media Notepad: Back in the saddle again

Hello, and welcome back to T Dog Media! Here are some notable news and notes from the last two weeks: Tom Doerr has resigned as news director of Fox-owned WFLD-TV here in Chicago after just three years and six years overall at the station. Doerr is heading back to Florida to deal with personal family issues. During his tenure, ratings […]

“The Jeff Probst Show” canceled

I’ll bet you’ve heard a lot of this in the last 48 hours: Jeff Probst …the tribe has spoken. CBS Television Distribution voted The Jeff Probst Show off the talk show island after one season, as the program could not find an audience. The Survivor host’s daytime talker had been averaging around a 0.7 Nielsen household live-plus same-day rating this […]

Burger King freaks out; Wendy’s wigs out

The “Whopper Freakout” campaign boosted sales of the sandwich for Burger King, which features angry customers demanding Whoppers after being told that the chain’s doesn’t sell them anymore. It’s all a gag of course. (Here is the Web version:) The campaign drew 250,000 vistors to its WhopperFreakout.com website, according to ComScore, and grew to 1.5 million views in January. The […]