March 7, 2018

WLUP’s long run comes to an end

Sale to the Educational Media Foundation ends 41 years of Rockin’ fun In a stunning development, Merlin Media has sold Classic Rock WLUP-FM to the Educational Media Foundation (EMF) for $21.5 million, a company specializing in Christian music with two automated formats: K-Love and Air 1. The sale means the end of one of Chicago’s most iconic radio station brands, […]

0 5 min read
January 23, 2011

WLUP makes format adjustment

Emmis-owned WLUP-FM (The Loop, 97.9) announced Saturday it was making a format adjustment to its playlist, dropping all current and most recent rock titles and playing classic rock from the 1970’s and 1980’s exclusively. The adjustment puts the station in direct competition with Bonneville-owned WDRV/WWDV-FM (The Drive, 97.1), which it and two other stations were sold this week to Minneapolis-based […]

4 1 min read

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