Cubs World Series’ victory is also one for all involved

Fox, WFLD, MLB, advertisers also have reason to pop out the bubbly The Chicago Cubs’ World Series win is historic in many ways – and not just for the team. Wednesday night’s achievement – the first championship for the team since 1908, brought dividends for Fox, advertisers, the game of baseball, and over-the-air television in general. For one – the edge-of-your-seat, […]

This Bud’s for You – In Belgium

Say goodbye to the American-owned beer maker. St. Louis – based Anheuser-Busch was sold to Belgium-based brewer InBev for $52 billion, making it one of the largest acquisitions in history. It will be the world’s largest brewer, ahead of SABMiller, owners of the Miller brand. What this likely means is the company’s ad agency accounts could be up for review. […]