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Tag Archives: KBIG
The Media notepad: “The Lite” glows again
Also: WYCC and Chiller sign-off; Cumulus files for Chapter 11 The Lite is back: on Friday, iHeartMedia-owned WLIT-FM returned to its “Lite” branding, effective immediately, effectively ending the [..]
KBIG dumps AC for Adult Hits
In a surprise move, Clear Channel’s KBIG-FM in Los Angeles has dumped its longtime Hot Adult Contemporary format for an Adult Hits one, putting them in direct competition [..]