Oprah’s Big Give gets big ratings

Oprah Winfrey’s new prime-time reality show on ABC was a big hit last night, with the program finishing first in total viewers, adults 18-49, and in households, despite the fact critics ultimately panned the show (so much for that extra promotion – but does the queen of daytime TV really even need them?)

Meanwhile, Fox’s The Simpsons scored the highest ratings this calendar year in households and in adults 18-49. The improved ratings and exciting plot last night should shut critics of the series’ recent episodes up for a while (You’re welcome.) Also, King of the Hill hit a season high in adults 18-49. Keep in mind the numbers are skewed a bit because of a NASCAR overrun.

The new comedy Unhitched didn’t get unhitched from its lead-in, retaining much of Family Guy‘s audience, and Deal or No Deal laid an egg, losing to Oprah’s Big Give and Family Guy (and with one contestant obviously losing her mind. In the future DOND, please don’t pick contestants who dance…)