SportsCenter reviewed

Larry Dobrow of Ad Age reviews ESPN’s SportsCenter, and he tells what we already know about: It’s an hour (or more) of excessive hype, constant product plugs, and some anchor yelling “Say hello to your little friend!”, plus “The Ultimate Highlight” presented by some shoe or sports drink company.

Oh, and don’t forget “Who’s Now”, which sent this once-cool show barreling over the shark.

Yes, Larry even went there and said he ain’t going backbackbackbackback anytime soon to watch SportsCenter. Boo-yah!