Advertisers pass on "Kid Nation"

Several blue-chip advertisers are passing on Kid Nation, the controversial Lord of the Files-type reality show where kids 8-to-15 years old build and run their own town without the help of any adults. Among the advertisers skipping the show are Procter & Gamble, Ford Motor Co., and Anheuser-Busch (obviously.)

The program has been dogged for weeks with allegations of child-labor laws being broken and parents who were upset over the way their children were treated on the show.

CBS declined to release a list of advertisers on Kid Nation, but with so many blue-chip advertisers avoiding the show, one could wonder if the ads will consist of Cancer Treatment Centers of America commercials, the one where Alex Trebek pitches life insurance, and whoever makes those Hoveraround Chairs.