White Sox local ratings collapse into basement

Rebuilding team has trouble drawing viewers; Cubs’ ratings grow; Cardinals top MLB In a signal the “rebuild” isn’t chugging along as it should, the Chicago White Sox’s season ratings fell into a ravine this season. According to Nielsen and Forbes, the White Sox fell into last place among Major League Baseball’s 29 teams, averaging a 0.68 household rating on NBC […]

Knicks, Rangers games return to WWOR

New York’s WWOR is borrowing a page from its old WOR days – by signing a deal to bring the New York Knicks and the New York Rangers back to the station – though for two games each. The Rangers games that are scheduled to be televised are at the home against the Dallas Stars on Nov. 25, and Dec. […]

The T Dog Media Blog Think Tank: White Sox sliding into oblivion

This story from Crain’s Chicago Business from the previous week has an item about the Chicago White Sox – the 2005 World Series Champions who are struggling on the field this year – and in the ratings and at the box office, too. As a result, the team has decided to put its ad agency account up for review. Like […]