An all-cable edition of the Grab Bag, with the NBA taking center stage:
– The rematch of the last year’s NBA Finals between the Los Angeles Lakers and Boston Celtics was a ratings blockbuster for TNT Thursday night, with the cable network drawing its highest ratings in 13 years (a Feb. 2 1996 between the Chicago Bulls and Lakers – a season where the Bulls went 72-10), and the highest-rated NBA cable game in five years, since the December 2004 matchup between the Detroit Pistons and Indiana Pacers (a month after the infamous brawl that took place between the two teams at the Palace of Auburn Hills in Auburn Hills, Mich.)
The Lakers’ 110-109 victory over the Celtics drew 4.31 million viewers, and topped the charts among all key male demos.
TNT is having a great year with NBA coverage, with ratings up across the board in total viewers and key male demos from a year ago. TNT hopes to continue the momentum with All-Star Weekend coming up from Phoenix this Saturday and Sunday.