This is catching on

The new digitial subchannel from MGM and Weigel Broadcasting titled This TV – a channel featuring movies and television shows from MGM’s library, has gotten off to a good start, and has now lined up 40+ stations across the country.

Station groups signing affiliation agreements include Fisher Broadcasting, Sinclair Broadcasting, Hearst-Argyle Television, and Post-Newsweek stations. According to Wikipedia, stations cleared include KPRC-TV Houston, WDIV-TV Detroit, and WRGB-TV Albany, N.Y. Both KPRC and WDIV are replacing the soon to be shuttered Weather Plus with This TV.

Early ratings reports show the new network is drawing viewers in Chicago, Milwaukee, and Columbus, Ohio. This airs on the digital subchannels of Weigel-owned WCIU-TV, WDJT-TV, and Sinclair-owned WSYX-TV, respectively.

In Milwaukee, a 1972 horror movie titled Frogs beat a college football game on sister station WMLW-TV on a recent Saturday, and also beat programming on Sinclair’s My Network TV station, WCGV-TV.

Movies scheduled to run on This the next couple of days include China Moon, The Mighty Quinn, and The Terminator.

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