St. Louis’ TV news viewership down

While TV News in other markets are either constant or actually up a little bit, ratings for TV newscasts in the Arch City were down.

Belo’s CBS affiliate (KMOV-TV) won at 10 p.m. by a decisive margin, beating longtime dominant NBC affiliate KSDK-TV, owned by the Gannett Corp. KSDK was off by two points, while KMOV was essentially flat.

Fox-owned (now Local TV-owned) KTVI lagged way behind at 10 p.m. with its’ newscast finishing a distant third.

KTVI also lost ground at 9 p.m., despite the presence of American Idol. Its’ newcast was down two share points, while Tribune’s CW affiliate (KPLR-TV) was up a full share point with its’ half-hour newscast.

The mornings provided a bit of a surprise: KTVI’s local newscast tied The Today Show in share.

ABC affiliate KDNL-TV does not produce local news.

Local TV (Outside Chicago), Television , , , , ,

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