Ratings for both the NHL and the NBA playoffs (despite the lack of the Knicks and Bulls) are up from last year, according to Nielsen Media Research.
Ratings for the NBA playoffs are up 20 percent on TNT with a more than 30 percent increase in key demos, and is up 47 percent on ESPN, with a 79 percent jump in the men 18-34 demo. Teams in the playoff hunt this year include the popular Los Angeles Lakers and Boston Celtics, along with teams with amazing playoff runs, including the New Orleans Hornets (formerly Charlotte Hornets) and the Atlanta Hawks (which tied the Celtics 2-2 in the quarterfinal series as of this writing.)
The NHL meanwhile, has set records on Versus, thanks to the presence of new stars Sidney Crosby and Alex Ovechkin. Ratings are up across the board in households and male demos from last year’s quarterfinal rounds.