A clean sweep of every major daypart kept WGN on top of the ratings in Arbitron’s summer book. WGN’s dominance started with Spike O’Dell in the mornings and went through John Williams and Cubs baseball in the afternoon. Other news of note:
– WGCI paid dearly for replacing top-rated (in 18-34) Howard McGee with syndicated Steve Harvey, with WVAZ’s Tom Joyner decisively beating the comic in the ratings (don’t get too giddy – Harvey posted his best ever ratings here.)
– WKSC’s (Kiss) Drex beat WBBM-FM’s Eddie & JoBo & Erica in the ratings, who did not show up in the top 10. However, B96’s morning show shows its most strength in the female demos, where it is in the top 10. Likewise, WLUP’s Jonathan Brandmeier didn’t make the top 10 either, but flexes his muscles in the male demos.
– WZZN’s Scott Shannon tied WGCI’s Beyonce Foxx for eighth place (surprise, surprise…) WOJO was the top-rated music station, with WNUA the top-rated English-language FM station.
– Dave Koz’s syndicated show on WNUA finished second behind WGN and slightly ahead of Tony Sculfield on WGCI, while WKSC’s Ty Bentli topped WBBM-FM’s Stylz & Roman.
If you are looking for any changes, there will beat least one in the coming weeks ahead – WLIT is expected to flip to Christmas music soon. Otherwise, stations are going to hold tight for quite a while, as the PPMs will replace the paper-and-diary method Arbitron has been using for nearly 60 years.
In other words, goodbye decimal points – hello numbers measured in the thousands.