"High School Musical 2" socks competition

To the tune of 17.2 million viewers for the Disney Channel last night, according to Nielsen, topping the 7.8 million viewers the original had. Not only that, it broke ratings records in kids 6-11 and the highest Friday viewership for any show – broadcast and cable – in the last five years.

One word to describe this: Phenomenon.

Cable, Television , , ,

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